Montblanc
The Journey
An incredible project in early 2025 was this collaboration with Montblanc working closely with the team at Chorus.
I create an illustrated world for ‘The Journey’, where you are transported into the Montblanc archives surrounded by a beautiful Alpine setting.
Taking inspiration from Montblanc’s existing campaign (as well as one of my favourite directors, Wes Anderson) I created Alpine scenes and architectural landmarks that paid homage to the iconic artist Pierre Auguste Renoir, and his life journey. This intertwined with the world of Montblanc, was such a joy to create!
The assets were then used to create toolkits for markets to activate both online and also in physical spaces.
I created maps, digital and physical invites, postcards, menus and photomoment activations.
An example here of one activation in Polanco, Mexico: https://lnkd.in/g2N9RTH9
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
